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BW Premier Herald Square

50 W 36th St, New York, NY 10018 US near Exit 16W (113) on NJ Turnpike (~5.7mi)

View Map Reservations: +1-800-219-2797

3.0 Star Property Near Empire State Building

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Very Good

4.5/5

Based on 1979 guest reviews

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Children eat free breakfast - 3
Free wired internet
Free WiFi
Free newspapers in lobby
Breakfast available (surcharge)
Smoke-free property
Fitness facilities

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02/20/2026 - 02/21/2026

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6 bookings in the last 48 hours

Standard prices by room type for the next 60 days

Rates shown are nightly rates before taxes and do not necessarily reflect all discounts available. The chart provides the cheapest public rates available by room type.

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BW Premier Herald Square

What's Nearby?

Miles

4.2 of 5Overall
3.9 of 5Amenities
4.3 of 5Cleanliness
4.2 of 5Comfort
4.1 of 5Condition
4.4 of 5Service

Property Description

With a stay at Best Western Premier Herald Square, you'll be centrally located in New York, within a 5-minute walk of 5th Avenue and Empire State Building. This hotel is 0.3 mi (0.5 km) from Bryant Park and 0.4 mi (0.6 km) from Broadway.

Satisfy your appetite at the hotel's coffee shop/cafe. Quench your thirst with your favorite drink at the bar/lounge. Buffet breakfasts are available daily from 6:30 AM to 9:30 AM for a fee. Children aged 3 and younger eat free breakfast.

Make yourself at home in one of the 94 air-conditioned rooms featuring LED televisions. Complimentary wired and wireless internet access keeps you connected, and cable programming provides entertainment. Private bathrooms with showers feature complimentary toiletries and hair dryers. Conveniences include safes and desks, as well as phones with free local calls.

Distances are displayed to the nearest 0.1 mile and kilometer.

Herald Square - 0.2 km / 0.1 mi
5th Avenue - 0.3 km / 0.2 mi
Macy's - 0.3 km / 0.2 mi
Empire State Building - 0.4 km / 0.2 mi
Bryant Park - 0.5 km / 0.3 mi
Broadway - 0.6 km / 0.4 mi
New York Public Library - 0.7 km / 0.4 mi
Times Square - 0.7 km / 0.4 mi
Madison Square Garden - 0.9 km / 0.6 mi
New York Times Building - 0.9 km / 0.6 mi
One Vanderbilt - 1 km / 0.6 mi
Madison Square Park - 1 km / 0.6 mi
Grand Central Terminal - 1 km / 0.6 mi
Rockefeller Center - 1.1 km / 0.7 mi
Chrysler Building - 1.2 km / 0.7 mi

The nearest airports are:
LaGuardia Airport (LGA) - 15.2 km / 9.5 mi
Teterboro, NJ (TEB) - 19.6 km / 12.2 mi
Newark Liberty Intl. Airport (EWR) - 27.8 km / 17.2 mi
John F. Kennedy Intl. Airport (JFK) - 27.1 km / 16.8 mi
Linden, NJ (LDJ) - 37.3 km / 23.2 mi

The preferred airport for Best Western Premier Herald Square is LaGuardia Airport (LGA).

Featured amenities include complimentary wired internet access, a 24-hour business center, and complimentary newspapers in the lobby.

Take advantage of recreation opportunities such as a fitness center, or other amenities including complimentary wireless internet access and concierge services. This hotel also features a television in a common area and a vending machine.

Amenities / Features

Check In: 3:00 PM
Check Out: 11:00 AM
Minimum age of oldest guest: 21
Dry cleaning/laundry service
Wheelchair accessible (may have limitations)
Vending machine
Children eat free breakfast - 3
Wheelchair-accessible path to elevator
Free wired internet
Television in common areas
Free WiFi
Wheelchair-accessible public washroom
Number of bars/lounges - 1
Well-lit path to entrance
Braille or raised signage
Assistive listening devices available
Internet access in public areas - high speed
Free newspapers in lobby
Tours/ticket assistance
No accessible shuttle

Total number of rooms - 94
Number of floors - 17

Professional property host/manager
No rollaway/extra beds available

Luggage storage
Business center
Multilingual staff
24-hour front desk
Breakfast available (surcharge)
Smoke-free property
Safe-deposit box at front desk
Number of coffee shops/cafes - 1
Coffee/tea in common areas
Laundry facilities
Elevator
Fitness facilities
Wheelchair accessible path of travel
ATM/banking
24-hour business center
Concierge services

Breakfast Information

There is an onsite cafe at the hotel. Breakfast is available for an additional fee.

Pet Friendly?

Service animals complying with ADA Title lll regulations are allowed.

Service animals are allowed

Pets not allowed

Pets not accepted

Internet / WiFI

Free Wi-Fi

Misc Fees / Policies

Fee for buffet breakfast: approximately USD 20 for adults and USD 20 for children

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

Deposit: USD 200 per accommodation, per stay

We have included all charges provided to us by the property.

For details on Best Western's privacy policy, visit www.bestwestern.com/privacy.

Cleaning Policies

Property follows a brand or regulatory agency's sanitization guidelines We Care Clean (Best Western)

About Best Western Premier

Best Western Premier gives guests the highest quality amenties, furnishings, and decor with personalized guest services
All rooms have a safe, mini-fridge, free high-speed internet access, free local and long distance calls, and an LCD or Plasma TV with HD channels
On-site dining, fitness room, business center, snack shop, and meeting rooms
Optimal for the upscale market, these properties are equipped with a pool, business center, fitness facility, media center and boardroom.

The Best Western Premier highlights above are subject to change without notice.

Hotel Rate Trends at BW Premier Herald Square

The chart above shows averages of prices for both group/meeting rates and the best individual traveler rates we could find at the time the group/meeting offer was placed. The most competitive group rate shown is 17.2% in November 2026 and the highest average individual rate is $549 in the month of December 2026. This chart will show past seasonality and also project future months. If you are flexible with dates, you may want to consider staying at BW Premier Herald Square in a month when rates are lower.